← Back to Roadmap
Month 1
Foundation: Strategy & Positioning
Build the strategic foundation for your executive brand.
Week 1: Discovery
- →Executive brand audit
- →Market research & competitor analysis
- →Stakeholder interviews
- →Personal value proposition workshop
Week 2: Strategy
- →Brand positioning framework
- →Target audience definition
- →Key message development
- →Content strategy blueprint
Week 3: Foundation
- →LinkedIn profile optimization
- →Personal website setup
- →Professional bio development
- →Visual identity creation
Week 4: Launch Prep
- →Content calendar creation
- →First thought leadership piece
- →Network activation plan
- →Media outreach list